finmarq.
Engineered for conversion
Behavioral finance · activation & retention

WE FIX THE LEAKY USER FUNNELS IN FINTECH APPS

Finmarq re-engineers the behavioral triggers between signup and habit. Activation, lifecycle, and retention rebuilt under one accountable team — measured against your revenue, not vanity opens.

FINMARQ  //  LEAKY FUNNEL ARCHITECTURE  //  BEHAVIORAL RETENTION ENGINE  //   FINMARQ  //  LEAKY FUNNEL ARCHITECTURE  //  BEHAVIORAL RETENTION ENGINE  //  
The method

3-step conversion framework

01

Diagnose

We map every drop-off between install and funded account, then quantify the revenue leaking out of each step of the funnel.

02

Rewire

We rebuild onboarding and lifecycle sequences around behavioral triggers and real intent signals — not calendar-based sends.

03

Compound

Retention loops that stack. Every cohort activates faster and churns slower than the last — compounding LTV over time.

ACTIVATE  //  RETAIN  //  COMPOUND  //  ACTIVATE  //  RETAIN  //  COMPOUND  //   ACTIVATE  //  RETAIN  //  COMPOUND  //  ACTIVATE  //  RETAIN  //  COMPOUND  //  
The bottom line

Every  leaky  funnel  bleeds  revenue.
We  win  it  back.

$0M+
in leaked conversion revenue recovered for fintech clients
STOP THE BLEED  //  RECOVER THE REVENUE  //  COMPOUND THE UPSIDE  //   STOP THE BLEED  //  RECOVER THE REVENUE  //  COMPOUND THE UPSIDE  //  
The guarantee

Zero risk. Pure upside.

If our rewritten automated sequences do not outperform your current baseline conversion rates within 30 days, you pay absolutely nothing.

What we do

THREE LEVERS. ONE ACCOUNTABLE TEAM.

Most agencies sell you a channel. We own the full path from first session to funded, retained account — and we report on revenue, not activity.

01

Activation architecture

We rebuild onboarding around the first-value moment. Fewer steps, sharper triggers, faster time-to-funded.

02

Lifecycle & retention engine

Behavioral sequences keyed to real intent signals — dormancy, deposit, drop-off — not calendar sends.

03

Conversion-rate optimization

High-velocity experimentation on the money paths: paywalls, KYC, checkout, upgrade.

Every engagement includes
Funnel teardown Event instrumentation Sequence rewrites Weekly experiment log Revenue attribution Async Slack access
ACTIVATION  //  LIFECYCLE  //  CRO  //  ATTRIBUTION  //   ACTIVATION  //  LIFECYCLE  //  CRO  //  ATTRIBUTION  //  

See where your funnel leaks.

Results, not retainers

PROOF IN THE COHORTS.

Illustrative engagements — client names anonymized, the mechanics are real. Numbers reflect measured 90-day cohort deltas.

Neobank
+0%
D30 retention

Reworked the deposit-onboarding sequence around first-transaction intent. Churn at day 30 fell by a third.

Trading app
0.0x
funded accounts / 90 days

Collapsed KYC-to-first-trade from nine screens to four. Funded-account conversion more than tripled.

Lending
-0%
CAC payback period

Lifecycle re-sequencing lifted repeat-borrow rate, cutting the payback window by over a quarter.

MEASURED  //  COMPOUNDED  //  ACCOUNTABLE  //  MEASURED  //  COMPOUNDED  //  ACCOUNTABLE  //   MEASURED  //  COMPOUNDED  //  ACCOUNTABLE  //  MEASURED  //  COMPOUNDED  //  ACCOUNTABLE  //  

Your cohort could be next.

Tell us about your funnel

LET'S FIND THE LEAK.

Send us where users drop off. We reply with a funnel teardown and a proposal within 2 business days.

hello@finmarq.co → Now booking Q3 cohorts
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